Photoplan · Immersive Property Experiences
Sell luxury property without borders.
Photoplan creates bespoke immersive sales experiences — built around cinematic 360° VR tours — for luxury developments, international buyers and high-net-worth investors.
The Difference
This isn't a virtual tour.It's an immersive sales experience.
At the heart of every campaign is a cinematic 360° VR tour — a fully navigable, photoreal walkthrough buyers can step inside from a browser, a phone or a headset.
- StorytellingEvery residence is presented as a narrative, not a gallery of rooms.
- Emotional connectionWe design moments that make a buyer feel at home before they arrive.
- Lifestyle sellingWe sell the life the property enables — not just the square footage.
- Overseas buyer engagementEngage serious international buyers long before the first viewing.
- Remote property explorationA 360° VR tour lets buyers walk every room in extraordinary detail, from anywhere on earth.
360° VR TourThe 360° VR Tour
Step inside, from anywhere.
A 360° VR tour is a photoreal, fully navigable walkthrough of the property. Buyers move room to room, pause on the views and feel the space — long before they ever step on a plane.
One tour, delivered everywhere: open it in a browser, on a phone, or step fully inside through a Meta Quest or Apple Vision headset.
- Photoreal captureShot and finished to a luxury house standard.
- Navigate room to roomA seamless, guided journey through the home.
- Any device, no appShared by a single link, anywhere in the world.
- Multi-language narrationAn optional voice that tells the story as they explore.
Designed For
The world's most considered addresses.
The Craft
What we create.
A complete creative capability, assembled bespoke for each campaign and delivered to a single, uncompromising standard — with immersive 360° VR tours at its centre.
Our Philosophy
Experience first.Technology second.
We are not selling headsets. A single 360° VR tour adapts to every device — today it may be delivered through any of these, and the technology will keep evolving.
Meta QuestApple VisionFuture XR PlatformsThe experience remains constant while technology evolves.
Campaign Examples
Crafted around the sale.
Private Viewing Campaign
An intimate, invitation-only 360° VR tour that lets a single buyer explore a residence in extraordinary detail — from anywhere in the world.
Development Launch Campaign
A cinematic reveal that brings an entire scheme to life ahead of completion, building demand and momentum across every sales channel.
International Buyer Campaign
Multi-language 360° VR tours and immersive storytelling designed to engage overseas investors and close sales without a single flight booked.
Resort Experience Campaign
A lifestyle-led journey through the destination, the amenities and the residences — sold as an experience, not a floor plan.
Optional Presentation Kits
A first impression, considered to the last detail.
For selected projects we can design premium presentation assets that extend the experience into the physical world.
Photoplan focuses on the experience design and campaign delivery rather than hardware supply.
- 01QR viewing cards
- 02Welcome cards
- 03Branded headset artwork
- 04Presentation packaging
- 05Campaign collateral
Campaign Brief
Begin your immersive campaign.
A few considered questions — like configuring something rare. It takes around two minutes.
What best describes your project?
Select an option to continue
Create an experience your buyers will never forget.
Bespoke immersive campaigns from £5,000.